25 Incredibly Useful Tasks To Grow Your Blog Audience

Do you think the only way to grow your blog audience is to promote till the cows come home, every single day?

How much time do you spend on social media? One hour? Two? More?

Social media promotion is a necessary evil for all bloggers. You have to get your name and blog out there into the blogosphere. The problem is, social media can also be a lot of fun. I have found so many friends online in blogging groups on Facebook and through hashtags on Twitter. I’ve made some real connections. How can I not be interested in what’s going on in their real lives too?

And it’s so easy to get into the mindset that the more you promote, the more traffic you will get. For most bloggers, it is a one man show. Unless you have a bucket load of money, and can hire a virtual assistant, promotion is your job too.

As someone with an accounting background, I measure everything in terms of rate of return. If I am putting a large amount of time into a strategy, I need to calculate the benefit against the time spent. Especially when it comes to social media. Let me just take at look at what’s happening online, easily transitions from one to two to three hours and more. Let’s face it, promoting includes engaging and forming solid relationships with other bloggers.

Checking in sometimes means checking out; out of your real life and unfortunately, out of writing, maintaining and upgrading your blog. You forget that your blog is your foundation and everything else should be frills and enhancements. If you’re not careful, your blogging strategy begins to resemble an upside down triangle, piling more and more tasks on the top, neglecting to expand the bottom as you build up.

A solid social media platform is important if you want to grow your blog audience, however, blog posts with awesome content wrapped up in a visually appealing platform will keep your readers engaged and coming back for more. What good is driving new traffic to your blog daily through promotion if you can not turn them into regular readers? Your rate of return will be very low.

What if I told you there were tasks you could do that would grow your blog audience AND increase the success of your social media platform? Are you in? Of course you are!

Without question it starts with great content and a regular posting schedule. You should be putting as much time and effort into writing as you do promoting. You are a blogger right? So write. And don’t tell me you don’t have time. I’ve seen your cat videos on Facebook.

Not feeling very inspired to write? That’s ok. There is still lots to do offline that will help grow your blog traffic.

Turn off those notifications, stop checking in online and let’s get back to basics, making your blog the best it can be.

Promoting on social media can be exhausting and never-ending. Use your time wisely!Grow your blog audience by creating a blog that keeps readers coming back

25 Incredibly Useful Tasks To Grow Your Blog Audience

  1. Make sure your blog is mobile responsive
  2. Make a list of your top ten posts of all time
  3. Make a list of your most read topics
  4. Make a list of potential posts based on your top ten best posts/topics
  5. Write down in point form ideas to cover in each post
  6. Write and put some posts in your vault to cover vacation or dry idea periods
  7. Evaluate your Google Analytics
  8. Evaluate your niche and if you are targeting the right demographic
  9. Review your blog mission, rewrite if necessary
  10. Set blog goals
  11. Evaluate your social media strategy
  12. Evaluate your effectiveness of establishing a brand for your blog
  13. Re-brand if necessary
  14. Update old posts
  15. Add Pinterest optimized pics to old posts
  16. Make a template for featured pics and social media pics
  17. Review your blog format, upgrade or tweak
  18. Add keywords, tags, categories to old posts, optimize SEO
  19. Review your monetization programs, add or remove ads
  20. Make new ads to match your blog brand
  21. Review your subscription analytics
  22. Make a plan to increase email subscribers
  23. Make a freebie or printable
  24. Review your email/open/click statistics
  25. Make a newsletter template

 

I hope my list has inspired you to give your blog the proper love and attention it needs. The payback will be great. I promise you.

Do you have any other ideas on how to grow your blog besides social media promotion? Please share in the comments.

Be sure to check out my other post on increasing pageviews when you are offline.

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74 thoughts on “25 Incredibly Useful Tasks To Grow Your Blog Audience

  1. Surprised I never saw this post before! It’s incredibly useful. I’m trying to go back through my old posts now and give them better pictures and titles as I write new ones. I’m looking at how to republish old ones to without messing up the url – there’s a tutorial idea for you. 🙂

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    1. Are you giving me more work Katy? lol I will see what I can do.

      I love going through old posts. So many I have forgotten about and it is amazing how you can drive traffic by just updating pics and adding a pin.

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  2. Great advice – so glad #BlogShareLearn sent me here! I’m so brand new to blogging, I don’t really have anything to analyse, but I will use these tips to plan and strategize. Thank you!

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  3. Thank you so much for this.As a brand new blogger, it can be very overwhelming. I am taking it one step at a time. I don’t even know how to turn on my TV, but I am learning, growing and enjoying the process!

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  4. It’s funny as a couple of weeks ago I was out of content I just couldn’t think, yet this week I haven’t stopped writing. I love your tip about building up posts for those dry spells and that is what I have had to do this week, save some up. I head to Tasmania tomorrow so I will have loads to share. Social media is such a great way to make new relationships I just found you through twitter! This link up looks great. Off to read and comment on posts linked up with you now, thanks for hosting #BlogShareLearn

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    1. Thank you so much for joining the linky.

      Good for you for creating when you have the juices flowing. It really helps when you are stuck or are going on vacation.

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  5. Hi Elena thanks for so many tips. It is sometimes overwhelming with the amount you need to do with a blog. I really need to get the featured image template sorted it is driving me crazy but I’m just not able to get the branding right at the moment. Oh well that is 2016 goal! Thanks for the link up

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  6. Sometimes I feel like I just need to pin your entire blog. All my most useful advice seems to come from you! So many of these seem like they should be obvious, but as a new blogger, there’s just so much information out there, it can get overwhelming. You have this ability to pare things down into a sort of checklist format that is unbelievably helpful.

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    1. I wonder what dimensions I could use for that pin? lol I am so glad you find my blog useful. I like to keep it simple but fill it with things bloggers can do for real results. Good Luck!

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  7. I think this post should be pinned to every blogger’s desktop. I know I am going to do it! Meeting you has been a pleasure, and now, Professor, I am beginning the work you have instructed! Thanks, Elena.

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  8. I find the whole blog promotion social media thing overwhelming. But you’ve broken it down here in very simple, easy terms and a list! I love a list I can follow and check off. And I figure even if I learn and do one small thing, it’s something new I might now have tried before. I’ll come along eventually…kicking and screaming perhaps, but I’ll get there!

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  9. I need, I need these tips. I’m printing and going to to through and check them off one at a time. I can easily get sucked into the social media vortex and forget to actually write my blog!! Great tips as usual Elena! xoxo-Rosemond

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  10. I feel tired even reading this list, Elena, but it inspires me as well!!!
    Thanks, as always, you’re a fount of information. 🙂
    Popped over from #BlogSharelearn and returning to visit some more lovely bloggers!!!
    Thanks, hope this weekend treats you kindly. 🙂

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  11. Great point and I have taken step to implement some of the steps highlighted in this article. This list is comprehensive as a new blogger this will be my go to bible for now to navigate the world of blogging thanks for sharing.

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  12. For some reason, this post is making me feel guilty for being such a slacker!! It’s a good list though and hopefully by January I’ll feel more settled in my new home to attack these issues!! jodie

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  13. You’re so wise…and we’re so lucky that you generously share what you know. Thanks for this great list, Elena. (And I know I need to circle back with you to resume my Pinterest lessons…will PM you.)

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  14. Doing all the promotion feels like forcing down everything on your plate before you can have dessert, which is writing. When you are full from eating too much of the main course, it’s hard to have room for dessert. I am doing a list of my top ten posts and setting some goals today! I might even eat dessert first. Thank you Elena.

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  15. Oh my, as a newish blogger this post is marvelous. I love the part about cat videos vs time to write. It’s true. If I really want to do this I must make the time; get up earlier, stay up later, move my computer into the bathroom and lock the door. I need to be a Nike commercial and just do it.
    Thank you.

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  16. Great points lady! I have taken a little step back from blogging lately just to refresh myself and I have been doing some photography editing which is paying me so it has trumped the blog as well. Think I need a time manager. ?Trista

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