Is it just me or is there a shit load of posts out right now about how to make money blogging? Who are these bloggers? How long have they been blogging? Did they have previous blogs or just this one about how to blog? Inquiring minds want to know. Or maybe it’s just me.I’d ask them personally but most of these “how to blog” bloggers I’ve never heard of and they don’t float in my blogging circles. But wow, they have all made a ton of money! Or so they say. Funny ’cause in the years I’ve been blogging, I’ve only known a handful of bloggers that have made a liveable wage from their blogs. And that was only after years of building their audience.
Don’t get me wrong, I’m not one of those bloggers that looks down their nose at bloggers who do make money with their blogs. I think it’s great. What drives me nuts is these “bloggers” that appear virtually out of nowhere, have never blogged before, and are really nothing more than marketing experts/coaches/business mentors extorting money out of new bloggers who don’t have 2 pennies to rub together, preying on their need to make money to make ends meet.
I’m not against buying courses or spending money on someone else’s expertise. How could I? I myself have spent money and made money consulting.
So what’s my point? My point is, yes you can make money blogging. And yes, I believe in courses and mentors. But please before you go spending money to make money:
1. Try to get it FREE! Almost all the information for any given course can be found for free on the web. It takes some research but trust me, it is there. If you can learn how to perform open heart surgery from you tube videos, you can certainly find information about how to blog.
2. Make sure you can afford it. Don’t get in debt or go further in the hole based on someone else’s claim of success with a certain program/course. You must be able to lose the money you invest. Go with the worst case scenario. Can you afford to just burn that money in a fireplace with absolutely no hope of salvaging it?
3. Reputable sellers/coaches always offer a money back guarantee. Make sure that you have some recourse if you are unsatisfied and expectations are not met. You worked hard for your money. Make it work for you or ask for it to come back.
4. A high price tag does not mean better quality. Conversely, don’t over look a cheaper alternative because you think it won’t be a quality product. Whether you are spending $1 or $1000, do your due diligence and check out what’s included. Seek out reviews and past students for real testimonials.
5. Check out the seller. Especially with digital products, you are buying the presenter. Make sure you check them out. How long have they been doing this? What makes them an expert? Do they have the same philosophy as you? Do you trust them? Do you feel a connection? And most importantly, if you need addition help or information, are they easy to contact?
Nothing can turn you off of blogging and make you want to give up all together than getting ripped off. If you are going to spend money on your blogging business, make sure you are making a wise investment and consider all the above points BEFORE you open your wallet.